Plex Coffee started as a small café with three clear promises: affordable prices, convenience, and a warm community. As they grew from one to four locations, the founders ran into problems that traditional automation didn’t solve, so they decided to integrate ChatGPT Business to keep the human experience without losing efficiency. (openai.com)
What happened and why it matters
Founders Philipp Cheng and Max Kamp had a light startup mindset: automate the repetitive stuff and leave time for the human side. But staff turnover and fragmented knowledge began to hurt service consistency. ChatGPT Business showed up as a practical way to centralize and make that knowledge accessible. (openai.com)
Does that sound familiar if you run a physical business? Many small businesses use WhatsApp or scattered documents, and that ends up stealing valuable time from leaders. Plex turned their 25-page manual into a conversational experience people actually use. ()
