Ruth Porat, from Alphabet, spoke in Jackson Hole about how artificial intelligence is already moving big pieces in the economy: from speeding up medical discoveries to changing how banks manage risk. It’s not a distant promise — it’s what Google describes as concrete, measurable impacts happening today. (blog.google)
What Google sees as the opportunity of AI
Google sums up the opportunity in four clear lines: advance science, improve social goods like health and education, drive large-scale economic growth, and strengthen cybersecurity. It’s a broad roadmap, not just a catalog of shiny features. (blog.google)
- Advance science: models that enable discoveries that were previously unthinkable.
- Better delivery of social goods: medicine and education supported by algorithms.
- Economic growth: potential impact over the next 10 years.
- Cybersecurity: using AI to detect and mitigate emerging threats.
From theory to practice: health and early detection
Google gives an easy-to-picture example: biology. AlphaFold, the tool for predicting protein structures, changed the speed of medical research in a single leap. What used to take years can now take months, and that opens the door to treatments that used to feel out of reach. (blog.google)
In clinical practice, Google’s models also cut the time a pathologist needs to review a sample in half and help detect micrometastases that might be missed. What does that mean outside medicine? The same thing: better early detection for fraud, market risks, or early signs of infrastructure failure. (blog.google)
Finance: risk, efficiency and innovation
In finance the analogy with health holds: early detection is risk management. Google describes cases where AI multiplies the capacity to detect financial crime across whole networks and reduces false positives. One bank customer saw three times more risks detected, 60% fewer false positives, and 50% faster time from detection to action. These aren’t lab experiments — they’re metrics that affect costs and compliance. (blog.google)
Cybersecurity inside banks and markets also gets attention: early detection reduces the time an intruder can cause harm. Google mentions a DeepMind tool, called Big Sleep, that identified real vulnerabilities and helped stop exploits before they spread. It’s an example of AI acting to protect critical systems. (blog.google)
Additionally, there are three operational paths for financial institutions:
- Operational efficiency: chatbots and contact centers that remove repetitive tasks and free up talent for higher-value work.
- Developer productivity: code assistants and tools that speed up deliveries.
- New products and growth: from using TPUs for trading to intelligent agents that prepare hyper-personalized financial advice for segments like HENRYs. (blog.google)
Key note: AI doesn’t come to replace human judgment; it comes to amplify it. That’s true for doctors and portfolio managers alike. (blog.google)
How to get started without losing direction
Porat’s practical recommendation is simple: experiment carefully and put strategy in the hands of leadership. This isn’t about letting a thousand disconnected projects bloom. Executive curation and small experimentation labs let you scale ideas that actually work.
Tools like NotebookLM help gather information and synthesize it; that speeds up decision-making. (blog.google)
And what about the team? Train people on prompts, run pilots with concrete metrics, and design the organization so you can iterate quickly. Google reminds us that innovation needs structure, not chaos. (blog.google)
Final reflection
If you work at an SME, a bank, or a clinic: the question isn’t whether AI will arrive, but which intractable problem in your business would you solve if you had a magnifying glass that reveals invisible patterns? Start there.
A well-measured pilot and the willingness to adjust processes will give you real advantage — not promises.