The alliance between The Walt Disney Company and OpenAI promises to put new ways to create with iconic characters in fans' hands. Can you imagine generating a short video with your favorite characters and sharing it on social networks in seconds? That's what this deal suggests, with important nuances about control and safety.
What the agreement includes
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It's a three-year licensing contract that allows
Sora, OpenAI's generative video platform, to create short social videos based on more than 200 characters from Disney, Marvel, Pixar and Star Wars. That includes costumes, props, vehicles and iconic environments. -
A curated selection of those fan-generated videos will be available to watch on Disney+.
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ChatGPT Imageswill be able to generate images from a few user words using the same intellectual property. -
The agreement does not include voices or the real-life appearance of actors or performers. No rights are granted over talent likenesses or voices.
